The answer is: very low, less than 10%. The success rates for appeals against Art. 10 refusals in China have consistently remained low in recent years, as evidenced by the graph below. This underscores the considerable challenges involved in overturning such refusals. Consequently, it’s prudent for brands to carefully evaluate the potential costs and benefits before pursuing an appeal, ensuring they have robust legal or business justifications in place.
China should increase clarity over Article 10 to slow trademark rejections
Article Originally Published by World Trademark Review. Law Business Research, 25 Jan. 2025. Amy Hsiao argues that the overuse of Article 10 reasons...