Although the Chinese law does not strictly prohibit licensing of an unregistered trademark, the approach is not risk free either. Click here to read my published article discussing the legal as well as business risks when it comes to licensing unregistered trademarks in China.
Amy Hsiao invited to speak at PLI Webinar: Annual Review (2024) of China Trademark Law
In today's global market, expanding your brand internationally offers exciting opportunities, but protecting it—especially in China—comes with its...
