Modern brand enforcement no longer stops at borders. Today’s counterfeit and infringement networks span manufacturing hubs, e-commerce platforms, customs checkpoints, and digital marketplaces worldwide. While Western jurisdictions often benefit from responsive regulations and mature enforcement mechanisms, the epicenter of global counterfeiting remains China, Southeast Asia and South America, where enforcement tools may be limited, unevenly applied, or unavailable to foreign rights holders.

Eligon was built to operate where enforcement is hardest. We help brands close the gap between legal rights on paper and real-world protection, delivering coordinated enforcement strategies that work across Asia, the United States, Europe, and beyond.

Enforcement Without Borders

Our global enforcement team brings decades of experience navigating local enforcement realities while maintaining a unified, cross-border strategy. We protect brands on the ground, online, and at the border, coordinating actions across jurisdictions so infringers cannot simply move operations from one country or platform to another.

We assist clients throughout the full enforcement lifecycle, including online takedowns, investigations, customs seizures, factory and warehouse raids, and follow-on civil or criminal actions. We also advise on jurisdiction-specific issues such as white-labeling, unauthorized resale, grey-market goods, and parallel imports, helping brands understand what enforcement tools are available and how to deploy them effectively in each market.

Platform-Scale Enforcement at Global Volume

Many clients face infringement not from a single bad actor, but from hundreds or thousands of sellers operating simultaneously across platforms and jurisdictions.

Eligon regularly conducts test purchases to confirm infringement, followed by targeted takedowns that remove large volumes of counterfeit listings across global platforms. For larger or more sophisticated operators, we coordinate B2B purchases through strawman entities to preserve evidence while avoiding tipping off targets. This platform-scale approach allows us to disrupt networks, not just individual listings.

Shut It Down at the Border

An Ounce of Prevention is Worth a Pound of Cure

Preventive enforcement is often the most effective enforcement. Eligon establishes and maintains customs recordals worldwide, ensuring our clients’ IP rights are registered with customs authorities in both exporting and importing jurisdictions.

We implement recordals at:

• Product source locations, including China, Vietnam, Malaysia, and other manufacturing hubs
• Product destination markets, including the United States, the EU, and other key consumer regions

As part of this process, we work directly with customs and regulatory authorities to provide training on counterfeit identification, authenticity markers, and common criminal tactics. When shipments are flagged, we move quickly to seize and destroy infringing goods and, where appropriate, pursue follow-on civil or criminal actions against upstream infringers.

Truly Global Leadership

Eligon’s international enforcement practice is led by founding partner Amy Hsiao, together with Tyler King, Enforcement Team Lead, who coordinates both the Customs and Enforcement divisions. Under their leadership, Eligon has built a trusted global network of investigators, customs officials, and enforcement specialists with deep reach in key markets including China, Vietnam, Malaysia, Indonesia, India, Brazil, Turkey, the UAE, Europe, and beyond.

Our U.S. enforcement team, led by partner Kamilah Holder, complements this global reach with deep experience in domestic trademark enforcement, including cease-and-desist actions, TTAB proceedings, federal court litigation support, and high-impact online enforcement campaigns. Together, our teams ensure seamless coordination between U.S., international, and WIPO-based enforcement strategies.

Enforcement Capabilities