Amy Hsiao Speaks on China Branding Strategies at Salt Lake City IP Roadshow

September 12, 2024

Utah is where epic brands are born—whether you’re gearing up for the great outdoors or tracing your family tree! As these businesses continue to grow, many are looking to China for sourcing, manufacturing, and expanding their reach. But with that opportunity comes a serious need to protect your intellectual property.

We’re excited to announce that Amy Hsiao, a partner at Eligon IP, has been invited to speak at the China IP Roadshow, sponsored by the USPTO.

Event Details:

September 25, 2024
8 AM – 4 PM MT
In-person at SJ Quinney College of Law

Why this Event Matters to You:

  • Learn how to safeguard your brand in China, even if you’re not directly operating there
  • Stay informed about the latest IP developments and what they mean for your business
  • Discover actionable strategies to enforce your rights and tackle counterfeiting
  • Find out how copyright can be your secret weapon against counterfeiting in China
  • Explore top brands’ strategies in Asia and how they secured eye-popping infringement damage awards in 2024!

This event is a valuable opportunity for Utah companies looking to expand from the U.S. to Asia, whether you’re in outdoor gear, tech, or any other fast-growing industry. Amy will deliver actionable insights to help you stay ahead in the competitive global market.

Brand New Day

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我們正在尋找一位傑出的商標律師/助理,具有才華、積極進取、注重自我成長,最重要的是對工作產出充滿自豪感。我們誠邀您探索以下職位,並提交您的履歷申請加入我們的團隊! 工作職責: 處理商標申請的各個方面,包括準備和提交美國和世界智慧財產權組織商標申請(電子提交),跟進至註冊。...